Consumers feel the pinch of high inflation: EY Future Consumer Index

Indian consumers are feeling the pinch of inflation, as per the 10th edition of the EY Future Consumer Index. The rising cost concern is affecting most consumers from all income levels, but more so in the higher income group at 82 per cent, followed by the middle class at 72 per cent and low income at 67 per cent. Overall, as many as 69 per cent of Indian consumers consider rising costs as a concern. However, they remain positive about the country’s economic growth, with 71 per cent stating that the economy will recover within a year.