Over 77% Indian consumers bullish over financial situation: EY report

The findings of the ninth edition of the EY Future Consumer Index for India reaffirm the ‘positive outlook’ of the Indian consumers. Of the 1,000 Indian consumers surveyed, more than 77 per cent expect positive changes in the financial situation in the next one year. However, majority of the Indian consumers raised concern over the rising cost of goods and services that is impacting their ability to purchase goods and is affecting their purchasing decisions. The findings showed that uncertainty around managing rising living costs is driving over 80 per cent in the country to save more money. The survey results also showed that consumer priorities have shifted to better self and better environment, post-pandemic. The EY Future Consumer Index tracks changing consumer sentiment and behaviours across time horizons and global markets, identifying the new consumer segments that are emerging.

References
1. https://economictimes.indiatimes.com/news/economy/indicators/rising-cost-of-goods-services-affecting-purchasing-decisions-in-india-ey-report/articleshow/91488592.cms