Cinque Terre

Results from India's Largest survey of Households

Consumer Pyramids

Consumer Pyramids is your solution to understand the size and composition of the Indian consumers markets.

If you were wondering where you could find data on household incomes, or household expense details, on a regular basis - decomposed by rural-urban, states, or major cities then Consumer Pyramids is the answer to your needs.

If you are looking for data on demographics that are more up-to-date than the Census estimates, then Consumer Pyramids is what you should look at.

If you are looking to fine-tune your marketing strategy for consumer goods or consumer durables or services targeting households, then Consumer Pyramids is an indispensable tool.

Consumer Pyramids is a comprehensive service that throws light on the size and share of the Indian household wallet, estimates penetration of goods, services and assets in various states and their sub-regions, including over 300 cities.

This is a dream service for every marketing professional in the consumer goods and services industries.


To learn more about our services, please contact us using the interface below.


We aim to understand the dynamics of the economy and use this knowledge to help our clients take informed decisions

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